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TEDMED Imagine Wall

 
 

Brief

Take the traditional post-it-note-on-a-wall conference installation and elevate it to connect both coasts, activate the tedmedlive community nationwide, and inspire rich responses to "how do you imagine a healthier future?"

We created an interactive social art wall that displayed a healthier world via submitted tweets. Responses were collected via twitter, and two artists created murals based on those submissions. We filmed the artists’ illustrations in timelapse gifs and tweeted them back to submitters so they could see their idea come to life on the wall. In just three days with no paid media support, the imagine wall garnered over 5 million impressions, bridging both analog and digital worlds to envision a healthier future.